The Can-Not-Missed Market – China

Thanks to China’s accession to WTO and keeping the 7%-10% (GDP) economic growth rate of economy development, China more and more becomes the focus of attention by the whole world and China’s market is fully open to the world. Over 1.3 billion people and huge consumption market attract more and more exporters and producers of edible oil, meanwhile, the improvement of Chinese people’ living standard goes with the boost of their consumption capacity and health consciousness, so Chinese people consume more and more nutritional, health edible oil. Comparing with other edible oil, olive Oil with the functions of nutrition, health care and so on, which is more and more welcome and many people begin to consciously consume olive oil in order to keep health and adjust the enginery of their bodies.

From the “2004 Survey on the Status of Nutrition and Health of the Chinese People” under the joint leadership of the Ministry of Health, the Ministry of Science and Technology and the National Bureau of Statistics, this survey indicates rapid increase of the prevalence of the chronic non-communicable diseases. It is estimated that more than 160 million people hypertension, more than 20 million diabetic patients, nearly 20 million people with impaired fasting blood sugar level, more than 200 million people overweight and more than 60 million people obesity.

As one kind of favorable and health food, olive oil that make for reducing the prevalence of the chronic non-communicable diseases, will emerge the huge potential market in China.

China Olive Oil Market

Though China has the adaptable regions of olive growing in the western China, but olive in China cannot be planted widely for lack of the planting technology, olive seeds, fund, technicians and many other reasons. At present the olive planting area accounts for 20,000 ha.and those olives trees are young and little olives are in fructiferous and autumn, so at present more than 80-brand olive oil appear in China olive oil market, which nearly 100% import from Spain, Greece, Italy, Turkey, Tunis and so on. The main consumption cities of olive oil are Beijing, Shanghai, Shenzhen, Guangzhou, Tianjin and other large and middle cities. More »

　

　

　

　

　

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